Market Intelligence
By Thom King – Chief Innovations Officer Icon Foods
Six months ago, I took a title change. [1] It was time for me to hand the reins over to the younger generation so they could get their turn. This is not a move I regret. It has given me more time to contribute to the success of Icon Foods from a new role and perspective as the Chief Innovation Officer. I have a vast background in food science that I won’t bore you with for those curious you can check me out on LinkedIn [2]. With the title change comes a shift in perspective that will be reflected in my Market Intelligence Reports. I will not only cover the state of the ingredient market as it pertains to clean label sugar reduction but, I will expand my focus to consumer market trends in this same category. My hope is to give you, my subscribers, a leg up on what’s hot and what’s not. Shall we begin?
Click here to read the full Market Intelligence – 2025 Ingredient Outlook report
