High fructose corn syrup (HFCS) is under fire. The latest attack comes by way of research published in 2013 by Goran et al. “Our analysis revealed that countries electing to use HFCS in their food supply have a diabetes prevalence that is ~20% higher than that in countries that do not use HFCS,” the paper says.

Steviva Ingredients offers Fructevia as a natural replacement for HFCS. The flavor profile of Fructevia is enhanced by a combination of proprietary stevia compounds with fructose. The resulting sweetness curve resembles HFCS or a blend of sucrose and fructose, meaning that it’s well rounded and lacks sharp peaks. Because it goes into solution easily, it can be used to sweeten beverages. It works well in baked goods because it contributes to browning.

Fructevia_The_Natural_Beverage_Sweetener.pdf

Categories: Products Blog

Thom King

Thom King's academic background and extensive experience in clean label sugar reduction significantly contribute to his expertise in this field. With over twenty years of hands-on experience in the industry, King has worked on various projects related to sugar reduction and clean label initiatives. This practical exposure allows him to understand the challenges and nuances of reformulating products to reduce sugar content while maintaining taste and consumer appeal.

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